Understand which activities add value and which destroy it.Understand and be able to exploit, the relationship between Price, Quality and Value.Participants will develop the following competencies: It will also show how organizations can fully harness the power of Social Media to augment their brands and create meaningful dialogues with Customers. Application of the tools and techniques demonstrated on this training course will enable attendees to provide dramatic increases in Customer service, leading to customer retention and increased revenues. This EuroMaTech training course delves into the precise meaning of value, what it is that customers actually value and what an organisation can do to ensure it, perhaps uniquely, can deliver it. This fast moving, highly interactive Customer Service Excellence training course draws upon the very latest thinking, tools and research into customer behaviours and the psychology of buying to enable attendees to fully understand what is required to ensure their customers, whether they be external ‘paying’ customers, or internal ‘colleague’ customers, get the very best experience possible. Consequently, Customer Service Excellence has never been more important. The entire game is now about the Customer Experience. At the same time, these technologies, particularly through peer-review websites and Social Media, have promoted the customer experience to the very highest levels. Traditional points of differentiation have been eroded and customer switching has never been easier. In this 365/24 ‘Always on’ Business environment comparison websites and Search Engines have reduced many Brands to commodities.

Evernote customer service emial